Wednesday, October 10, 2012

In the article "140 Characters of Risk: CEOs on Twitter," Wall Street Journal writers Leslie Kwoh and Melissa Korn explore the risks associated with CEOs who use Twitter as a means of public relations. In today's social media landscape, chief executives are under pressure to embrace transparency and accountability with the public by appearing accessible and "authentic." Read more to discover the risks and benefits of social media within the business world. What are your thoughts?

Wednesday, September 26, 2012

It's always a pleasure when students share information with their peers through our class blog. Below please find a local educational conference link from Joseph per our last class discussion on digital copyright issues. Feel free to send me other relevant links to post on our blog as the semester progresses. Onward! The New Wild West? Copyright Realities in the Digital Age Tuesday, Oct. 9, 2012 Registration, 11:30 a.m. Program, 11:45* to 1:15 p.m. *please plan to arrive by 11:45 to take part in the"round-robin" introductions. Coral Seafood, Worcester, Mass. Cost: $17 for members; $25 for nonmembers and guests

Wednesday, September 5, 2012

Hello Everyone: It's exciting to embark upon our learning adventures within this course blog. This Fall term, we will be learning the art of blogging as it allows us to discuss and contemplate social media. The first step will be to have all of you enroll as users to the site. We will begin this on the first day of class.